Emerald Africa Makes Two New Investments in East African Startups

Emerald Africa Financing Facility, a pioneering player in supporting digital innovation and inclusive finance across sub-Saharan Africa, has recently announced two strategic investments in East African startups — Patasente and Sevi. These investments underscore Emerald Africa’s commitment to fostering economic growth, particularly in the rural SME sector.

Patasente: Transforming Agricultural Value Chains

In a bid to bolster the tech-enabled procurement, payments, and factoring platform, Patasente, Emerald Africa Financing Facility has joined forces with the Ugandan startup. Patasente, founded with a vision to revolutionize the Ugandan agriculture value chain, facilitates seamless transactions between sellers and buyers, fostering favorable payment terms.

Emerald Africa expresses its delight in contributing to Patasente’s growth trajectory, emphasizing the importance of supporting SMEs, farmers, aggregators, and processors within the Ugandan agricultural ecosystem. This strategic investment is aligned with Emerald Africa’s overarching goal of promoting digital innovation and inclusive finance in rural areas.

Sevi: Bridging Financial Gaps in Buy Now Pay Later (BNPL) Space

In its second strategic move, Emerald Africa Financing Facility has invested in Sevi, an innovative B2B platform operating in the Buy Now Pay Later (BNPL) space. Sevi specializes in supply chain financing, providing a lifeline to MSME buyers and sellers by facilitating quick and convenient credit for stock purchases.

Sevi’s impact extends beyond urban centers, with approximately 30% of its current end customers situated in rural areas. Emerald Africa is particularly thrilled about the potential of Sevi, considering its focus on enrolling rural/agri anchor partners. This investment reflects Emerald Africa’s commitment to acting as a crucial bridge for startups in the agri/rural fintech space, propelling them towards future funding rounds and sustained success.

Selection Criteria and Invitation to Innovators

The Emerald Africa Financing Facility, led by Alex Simuyandi, has outlined specific criteria for potential investments. The facility actively seeks tech-enabled digital ventures with a rural or agricultural focus, providing working capital or cash flow financing to SMEs at the pre-Seed/Seed stage, with funding up to $250k. These ventures must showcase a minimum viable product, maintain a positive gross lending margin, and demonstrate a credible pathway to scale. Notably, the experience and insight of the management team into the sector are considered crucial factors in the selection process.

Interested innovators who meet these criteria are invited to explore more and apply on the Emerald Africa website at www.emeraldafrica.tech.

Emerald Africa startups

Julaya

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.  As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

Why Prolific Investor HAVAÍC is Betting on Sports Tech Startup Sportable in a $15M Deal

Venture capital powerhouse Havaic has strategically entered the sports technology arena, announcing its maiden investment in Sportable, a South African startup revolutionizing data collection and analysis in contact sports. The Cape Town-based firm has injected $1 million into Sportable as part of a significant $15 million series A investment round.

Sportable, founded in 2016 by two South Africans, employs cutting-edge micro-tracing technology to elevate the standards of data collection and analysis, specifically in sports like rugby, soccer, and American football. The innovative approach involves embedding MT (micro-tracing) modules within balls or on players, which are interconnected by radio frequency beacons strategically placed around the field. This setup ensures the accurate capture and processing of data in real-time.

What sets Sportable apart is its cloud-based infrastructure, enabling the broadcasting and analysis of games within an impressive 90-minute timeframe with near-zero latency. As the global sports market reaches a staggering worth of $512 billion in 2023, growing at a compound annual rate of 5.2%, Sportable’s strategic investment is poised to facilitate the expansion of partnerships with international tournaments such as the Six Nations Rugby Championships, global ball manufacturers, media entities, and sporting leagues.

The leadership team at Sportable adds a unique blend of expertise to the mix. CEO Dugald Macdonald, a former NASA engineer with dual master’s degrees from Oxford University, spearheads the company alongside CTO Peter Husemeyer, a former investment analyst.

Havaic’s managing partner, Ian Lessem, expressed enthusiasm about Sportable’s broad reach across rugby, American football, and soccer, underscoring the company’s impressive standing within these prominent leagues. Lessem anticipates that Havaic’s unique insight network investing approach will synergize effectively with Sportable’s ambitions.

Sportable is not merely a beneficiary of Havaic’s investment; it joins a growing cohort of African-born technology companies that operate globally and reinvest in the continent, fostering skilled employment and contributing to local economies. The company is currently embarking on a recruitment drive to expand its team based in Cape Town.

Havaic, known for its forward-thinking investment strategies, recently closed its second $20 million pan-African investment fund in 2022. The fund focuses on nurturing African-born entrepreneurs leveraging technology to address real-world concerns. Noteworthy investments from this fund include early-stage digital businesses in fintech, healthtech, and safetech sectors, featuring companies like Aura, Kuda, Crowdforce, Mobiz, Comparisure, Tanda, RecoMed, and HearX.

Ian Lessem, Managing Partner at Havaic, emphasized the importance of institutional investors bringing both international contacts and capital to the fund. This, combined with the firm’s deep investment experience in Africa, creates a winning formula of local expertise, networks, and international follow-on capital — a crucial combination for scaling up businesses in the dynamic African market.

Julaya

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.  As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

South African PropTech Divercity Raises $28.7M for Urban Housing Expansion

Proparco, the French development finance institution, and 27four, a South African investment manager, spearheaded a substantial R550 million (28.7 Million USD) investment in the Divercity Urban Property Group, accompanied by reinvestment from its existing stakeholders. 

The primary purpose of this investment is to facilitate the expansion of the portfolio and optimize the balance sheet. Carel Kleynhans, the CEO of Divercity, expressed the significance of this financial injection, noting that it would pave the way for the development of more than 2,500 new apartments. He emphasized the importance of showcasing the positive impact and commercial viability of Divercity’s economically-productive, sustainable, and empowering urban development model.

In South Africa, the majority of affordable housing is situated at the urban periphery, distant from economic opportunities and essential amenities. This spatial arrangement perpetuates the spatial segregation inherited from the Apartheid era and hampers various social, developmental, and economic outcomes.

Founded in 2017 and positioned as a South African investment platform, Divercity is dedicated to providing affordable rental housing with supporting amenities in densely populated and centrally-located urban precincts. Mardé van Wyk, Principal at 27four, acknowledged the acute shortage of quality affordable accommodation in South African cities. Expressing enthusiasm for Divercity’s innovative approach to this persistent challenge, 27four is pleased to contribute to the funding of their expansion.

Divercity housing
Carel Kleynhans is the CEO of Divercity. Credits: Divercity

This investment by Pro parco and 27four aligns with the government’s prioritization of boosting affordable rental offerings in response to the severe housing shortage. Furthermore, it aims to counteract decades-long spatial segregation in the country. Harvard University’s Growth Lab, in its recent “Growth Through Inclusion in South Africa” report, identified spatial exclusion as a primary barrier to economic growth in South Africa, alongside state capacity issues. To address these challenges and propel South Africa toward growth, the report recommends the construction of more densely populated housing clusters closer to business centers — precisely what Divercity endeavors to achieve. The R550 million transaction not only catalyzes foreign direct investment for South Africa but also leverages the deep local context understanding of in-country investment partners 27four, resulting in a high-impact deal that significantly benefits the South African market.

Gregor Quiniou, Principal at Pro parco, emphasized that beyond revitalizing South African cities, the project provides an opportunity to support energy-efficient building programs aimed at achieving EDGE certification. The initiative aligns with several development goals, including Sustainable Development Goals (SDGs) 5, 8, 11, and 13. These goals encompass job creation and combating gender inequality by offering safe and best-in-class accommodation for tenants, a demographic where women comprise approximately half of Divercity’s tenant base.

Julaya

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.  As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

Adaverse Invests in Altify for Global Alternative Investments

Adaverse, a pioneering accelerator within the Cardano ecosystem operating across Africa, the Middle East, and Asia, recently concluded a strategic investment in Altify. The investment, amounting to undisclosed figures, represents a significant step in Adaverse’s mission to empower startups, particularly those focused on driving blockchain innovation globally. Altify, the recipient of this investment, stands out as a wealth-building and savings platform with over 80,000 users across Africa and Europe. The platform aims to democratize access to alternative investments, including private credit, venture capital, real estate, crypto assets, and more. Altify utilizes blockchain to make these investments accessible to everyday investors through secure, fractional digital assets.

Why the Investor Invested

The investors, represented by Adaverse, strategically invested in Altify for several compelling reasons rooted in the unique value proposition and potential of the alternative investment platform.

In the first place, Altify was identified as a pioneering force in the financial sector, particularly in its innovative use of blockchain technology. This technological approach, allowing for the creation of secure, fractional digital assets, appealed to Adaverse’s vision of investing in the future. The acknowledgment of Altify as pioneers by Vincent Li, Founding Partner of Adaverse, underscores the strategic alignment between the accelerator and Altify in driving forward-looking solutions in the financial landscape.

Again, Altify addresses a critical gap in the market by democratizing access to a diverse range of alternative investment opportunities. The platform’s focus on making investments traditionally reserved for high-net-worth individuals and institutions accessible to everyday investors aligns with the broader mission of Adaverse to empower startups that drive blockchain innovation globally. Altify’s commitment to financial inclusivity resonated with Adaverse’s ethos of supporting ventures that contribute to market inclusivity and disrupt traditional barriers.

Furthermore, Altify’s CEO and Co-Founder, Sean Sanders, brings a wealth of experience in investment management, venture capital, and entrepreneurial pursuits. The investors recognized Sanders’ leadership and the strategic vision behind Altify, as evidenced by the CEO’s commitment to making wealth-building more accessible for younger and everyday investors. Sanders’ determination to bridge the investment diversity gap for retail investors and democratize access to lucrative alternative markets showcased a strong alignment with Adaverse’s goals.A Look at Altify

A Look At Altify

Altify, founded in Q4 2023, resulted from a merger between South African platforms Revix and BitFund, along with Austria’s Coinpanion. The platform focuses on alternative investments, providing users the ability to invest with as little as $10 in assets like private credit, real estate, and cryptocurrencies. Altify’s CEO and Co-Founder, Sean Sanders, who previously founded Revix, envisioned Altify as a solution to the limited investment diversity available to everyday investors. The platform’s uniqueness lies in its user-friendly interface, low entry investment threshold, and diverse asset offerings, including crypto bundles, enhanced cryptocurrency pairs, and physical gold. Sean Sanders, a CFA Charterholder, expressed his frustration as a retail investor and outlined Altify’s mission to democratize access to alternative investment markets, historically dominated by the ultra-wealthy.

Altify is not only rooted in South Africa but also has a presence in the UK and Austria. The company plans to expand globally, adding private credit, real estate, and venture capital to its offerings. Leveraging Adaverse’s global network and expertise, Altify aims to position itself as a comprehensive hub for alternative investments, further aligning with its mission to democratize wealth creation on a global scale.

Adaverse Cardano Adaverse Cardano

Julaya

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.  As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

AI-Powered Farming: Ghana’s 3Farmate Robotics Secures Funding for Precision Agricultural Innovation

3Farmate Robotics, the Ghanaian agritech trailblazer, has successfully secured an undisclosed amount in angel investment to further propel the expansion of its precision AI-powered electric robots. The investment comes courtesy of a Silicon Valley investor facilitated through Alliance4ai.org, an Africa-based AI organization dedicated to empowering innovators to address critical challenges in the field.

Specializing in leveraging cutting-edge robotics and artificial intelligence, 3Farmate Robotics enables farmers to conduct farm operations swiftly and at reduced costs. The company first gained attention in 2021 with the introduction of its seed-planting robot, embodying its vision of deploying robots on a large scale. The overarching goal of 3Farmate Robotics is to democratize access to advanced AI-powered robots, equipping farmers with tools that elevate their capabilities, enhance productivity, and fortify resilience against the evolving challenges of food production.

The groundbreaking technology developed by 3Farmate is driven by state-of-the-art advancements in computer vision, deep learning, and advanced state estimation algorithms, setting its in-house AI-powered electric robots apart from the conventional methods that rely solely on GPS for navigation. Unlike their counterparts, these robots demonstrate an unprecedented ability to navigate dynamic farm environments with exceptional precision. This unique capability enables the robots to execute seed planting, fertilizer application, and mechanical weeding with unparalleled accuracy, thereby elevating farming efficiency to unprecedented levels.

Clinton Anani, the CEO of 3Farmate Robotics, expressed the significance of the recent investment, stating, “This investment is not merely about financial backing — it’s a validation of our vision to transform agriculture in Africa and beyond. At 3Farmate Robotics, our mission is to empower farmers with technology that enhances productivity, promotes sustainability, and addresses food production challenges. This investment propels us toward a future where technology harmoniously coexists with farming practices, driving innovation and fostering a sustainable, resilient food ecosystem.” The infusion of angel investment marks a pivotal moment for 3Farmate Robotics, reinforcing its commitment to revolutionizing agriculture through the integration of cutting-edge technology.

Julaya

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.  As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

African Fintech Bujeti Raises $2M to Disrupt Expense Management Across Key Industries

African corporate cards and spend management platform, Bujeti, recently secured $2 million in seed funding from a consortium of investors led by Y Combinator. Other contributors to this capital infusion include Entrée Capital, Voltron Capital, Unpopular VC, Kima Ventures, Dropbox co-founder Arash Ferdowsi, Alan Rutledge, Tristan Walker of Heirloom VC, and Mono CEO Abdul Hassan. The startup, founded in April 2022 by Cossi Achille Arouko and Samy Chiba, caters to businesses in sectors such as healthcare, logistics, agriculture, and construction.

Bujeti’s core offering involves providing corporate cards to businesses and streamlining spending processes for employees and contractors. The platform empowers businesses to control and manage expenses effectively through features like spending limits, restrictions, and approval flows for different stakeholders in the business chain, from executives to staff, contractors, and vendors. The recent investment of $2 million is expected to fuel Bujeti’s growth, expand its market presence, and enhance its offerings, including the introduction of credit lines for SMBs and the development of new products tailored for enterprises.

 Why The Investors Invested

Tapping into Untapped Potential

Investors are drawn to Bujeti’s potential to tap into the untapped market of African businesses looking for efficient spend management solutions. The startup’s ability to provide corporate cards while maintaining control over spending aligns with the growing demand for tailored financial tools in regions where traditional banking processes may fall short. This represents an opportunity for investors to be part of a transformative solution in an underserved market.

Recognition of Bujeti’s Unique Value Proposition

The decision to invest in Bujeti is grounded in the recognition of its unique value proposition. By combining expense management and corporate card functionalities, Bujeti differentiates itself from competitors in the African market. Investors understand that this dual offering, coupled with superior automation features and multi-entity management capabilities, positions Bujeti as a comprehensive solution provider in the corporate financial management space.

Founder Expertise and Vision

Investors critically evaluate the leadership behind a startup, and in the case of Bujeti, the founders’ backgrounds contribute to the investment decision. Cossi Achille Arouko and Samy Chiba’s prior experiences in roles relevant to financial technology and their strategic pivot from a consumer-focused platform to one targeting businesses showcase adaptability and insight. Investors are likely betting on the founders’ capability to execute their vision effectively.

Future-Ready Features and Expansion Plans

The investors’ confidence is bolstered by Bujeti’s forward-thinking approach, as evident in its planned features like introducing credit lines for SMBs and developing products for enterprises. The active pursuit of a multicurrency feature positions Bujeti for international expansion, aligning with the investors’ interest in long-term growth and scalability beyond the African market.

Positive Early Traction and User Adoption

Bujeti’s onboarding of nearly 1,000 businesses in a short period underscores its early traction and user adoption. This tangible progress suggests that Bujeti’s value proposition resonates with businesses in various sectors, reaffirming investors’ belief in the startup’s market fit and potential for widespread adoption.

A Look At Bujeti

Founded in April 2022, Bujeti is a fintech startup led by founder and CEO Cossi Achille Arouko and COO Samy Chiba. Both founders dedicated their full-time efforts to Bujeti after initiating the development of a Minimum Viable Product (MVP) while in their previous roles. Arouko, who previously worked as the tech lead of Paystack’s commerce, subscriptions, and invoices team, conceived the idea for Bujeti during Paystack’s consideration of releasing an API for card issuance.

Bujeti’s initial vision as a business-to-consumer platform shifted to servicing businesses after recognizing the market need for expense management in sectors like healthcare, logistics, agriculture, and construction. The platform allows companies to issue corporate cards to their employees, streamlining spending processes and addressing challenges associated with low card penetration in traditional businesses.

The startup has gained traction, onboarding nearly 1,000 businesses across Africa in the last eight weeks, with a focus on SMBs and startups such as Mono, Spleet, and Eden Life. Bujeti aims to reach ₦200 million (~$200,000) in processed transactions soon. Noteworthy differentiators include offering both expense management and corporate card functionalities, superior automation features, and multi-entity management capabilities. Additionally, Bujeti is actively working on introducing a multicurrency feature, positioning itself for international expansion in the future. The startup’s commitment to addressing a fragmented market and the capability of its founders in both technical and business aspects garnered confidence from investors like Abdul Hassan, co-founder of Mono and OyaPay.

Bujeti Expense management Bujeti Expense management

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert. As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

Cameroonian Fintech Startup Koree Secures New Investment to Revolutionize Retail Payments

Koree, a pioneering Cameroonian startup, has announced a strategic partnership with Fuzé, marked by a significant investment that positions the company for transformative growth in the Sub-Saharan Francophone African region.

Founded in September 2022, Koree has swiftly emerged as a leading mobile application dedicated to optimizing currency management for African consumers. The innovative platform allows users to aggregate their loose change into a diversified digital wallet, enhancing their purchasing power through cashback rewards. Imagine turning spare change into meaningful savings and improving your buying capacity — this is the promise of Koree!

Magalie Gauze-Sanga, CEO and Co-founder of Koree, expressed her excitement about the collaboration with Fuzé, stating, “We are thrilled to join the Fuzé program, which will serve as a catalyst for propelling our business. The support provided will bolster our regional expansion through technical assistance and the facilitation of strategic partnerships.”

Koree’s mission is to revolutionize the retail payment and marketing landscape in Sub-Saharan Francophone Africa, offering inclusive solutions to both consumers and merchants. Magalie Gauze-Sanga aims to address the ‘change shortage’ in the region while empowering customers through an innovative incentive reward system.

Koree payments
Magalie Gauze-Sanga, CEO and Co-founder of Koree. Credits: Koree

Koree operates with a focus on digitizing small change, providing a simple, secure, 100% digital, and practical solution. The platform enables shoppers to enjoy the best offers and receive incentives on their purchases, contributing to a more seamless and rewarding shopping experience.

Ali Mnif, Chief Investment Officer at Digital Africa, expressed confidence in Koree’s potential impact, saying, “Magalie and her team deeply understand the market in which they operate, bringing solutions that positively impact their clients’ sales and create value. We hope this investment will fuel Koree’s growth not only in Cameroon but also beyond.”

This partnership marks a significant milestone for Koree, as they embark on a new phase of expansion and innovation, with the support of Fuzé. As Koree continues to redefine the landscape of retail payments in Sub-Saharan Francophone Africa, the company remains committed to its mission of empowering consumers and merchants alike.

Koree is a Cameroonian startup founded in September 2022, dedicated to transforming the retail payment and marketing landscape in Sub-Saharan Francophone Africa. Through its innovative mobile application, Koree enables consumers to optimize currency management, turning spare change into meaningful savings through a cashback reward system.

Koree payments Koree payments

South Africa’s Thola Secures Funding to Automate Compliance for Smallholder Farmers

Thola farmers

In a landmark development for Africa’s agriculture and food sectors, Thola, the South African startup specializing in sustainability compliance solutions, has successfully raised significant funding to accelerate its groundbreaking mission. The company, launched in January 2023 by Nneile Nkholise, is strategically positioned to unlock compliance automation for smallholder farmers across the continent, addressing a critical need in the sector.

Smallholder farmers, constituting a significant portion of Africa’s agricultural landscape, often grapple with compliance challenges that impede their growth and market access. Thola’s innovative approach seeks to alleviate these challenges by streamlining certification processes, making compliance not only achievable but also advantageous for small and medium enterprises (SMEs).

Thola’s recent funding success marks a pivotal moment in its quest to empower smallholder farmers and SMEs. The financial injection will be instrumental in advancing Thola’s technology-driven solutions, particularly its mobile-based system that matches companies with accredited local auditors. This automation not only simplifies the compliance journey but also ensures that it is tailored to the unique needs and barriers faced by SMEs.

The funding round, which includes notable backers like Baobab Network, showcases early validation and investor confidence in Thola’s vision. The support from experienced investors not only provides Thola with the necessary capital but also brings strategic insights to optimize its tech and business models.

With the newfound financial backing, Thola is poised to extend its impact on a broader scale. The startup projects a substantial revenue potential of $144 million annually by addressing a fraction of the vast SME market in South Africa, particularly in the agriculture and food sectors. Thola’s focus on smallholder farmers is a strategic move that aligns with its commitment to inclusive, sustainable growth in Africa.

Thola’s success in securing funding not only paves the way for growth within South Africa but also positions the company for expansion into other African markets. The founders’ intimate understanding of local challenges and conditions, coupled with the demonstrated success of their compliance solutions, sets the stage for Thola to become a catalyst for positive change across the continent.

Thola farmers Thola farmers

AI-Powered tappi Emerges as SEO Backbone for SMEs in Africa, Raises $1.5M

tappi, a digital commerce Software as a Service (SaaS) solution for small and medium-sized businesses, successfully secured $1.5M in an oversubscribed Pre-Seed funding round. The leading contributors were Mercy Corps Ventures and Chui Ventures, with participation from Digital Currency Group, SOSV, Resilience17, growX ventures, Orbit Startups, and Reflect Ventures. Angel investors and advisors from prominent global tech companies, such as Google, Salesforce, Zendesk, and the financial sector, also played a role in the investment.

This early-stage funding is intended to propel tappi’s mission of empowering SMEs across Africa by enhancing visibility and trust in the digital commerce ecosystem. Founded in 2022 by Kenfield Griffith and Louis Majanja, tappi focuses on digitizing Africa’s $20 billion SME market through innovative software solutions. The company offers affordable SaaS and enterprise-grade tools, starting as low as $2 per month, and collaborates with major mobile network operators and financial institutions. AI integration in operations facilitates a seamless online business profile creation process, with a particular focus on Kenya and Nigeria. Key components of tappi’s end-to-end digital commerce stack include Payments, Messaging, and AI, aiming to serve as the SEO backbone to boost revenue for SMEs across the continent.

Why The Investors Invested

Investors chose to allocate funds to tappi for several compelling reasons. The $1.5M investment aligns with tappi’s goal of expanding its footprint across Africa and empowering SMEs. The fact that major players such as Mercy Corps Ventures and Chui Ventures led the funding suggests a strong belief in tappi’s potential to address the untapped market in Africa’s informal SME sector. This sector, comprising approximately 44 million businesses, drives significant employment (60%) and GDP (38%) on the continent. The investment aims to fill the gap for these underserved businesses, especially those led by women, and enhance their resilience to external shocks, including those exacerbated by climate change.

The decision to invest is also substantiated by the findings of the 2023 Africa MSME Pulse Survey, which indicates a growing reliance on technology among SMEs. As over 25% of respondents plan to invest in e-commerce and website development, tappi is strategically positioned to meet this demand. The company’s ability to provide a holistic package for SMEs, including a verified digital presence and performance tracking, further justifies the investors’ confidence.

A Look At tappi

Founded in 2022 by Kenfield Griffith and Louis Majanja, tappi is at the forefront of digitizing Africa’s $20 billion SME market. The startup offers end-to-end digital commerce solutions, with a particular focus on small and medium-sized businesses. tappi provides SaaS and enterprise-grade tools, starting at an affordable $2 per month, and collaborates with major mobile network operators and financial institutions. The company, headquartered in Kenya and Nigeria, embeds AI in its operations to streamline online business profile creation through an intuitive chat experience.

Key features of tappi’s digital commerce stack include Payments, Messaging, and AI, aiming to serve as the SEO backbone for SMEs across the continent. The company has successfully captured verified reviews on $3 million consumer transactions and engaged with over 150,000 consumers since its inception. In addition to its strong presence in Kenya and Nigeria, tappi plans to double down on its current markets by building a robust sales force, forging strategic partnerships, and investing in talent acquisition and brand building. Notably, tappi’s existing relationship with MTN Nigeria has contributed to a 19% month-over-month growth in business ads and business data bundle subscriptions, showcasing the practical impact of the startup’s solutions.

Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert. As an award-winning writer and researcher, he is passionate about telling the African startup story, and is one of the continent’s pioneers in this regard.

Cleantech Startups Solarly and Innovex Secure Funding to Enhance Energy Access Across Africa

Investment fund Investors & Partners (I&P), AFD, the European Union, and Gaia Impact Fund have initiated the I&P Digital Energy program. Launched in 2022 with a budget of 4 million euros (2.6 billion FCFA) to facilitate access to energy through digital means, the program has just revealed the names of its first two funding recipients. These are the Ugandan company Innovex and the Cameroonian company Solarly, both specializing in the manufacturing, distribution, and installation of off-grid solar energy solutions.

“We are proud to support these two companies in the energy sector. They align perfectly with the mandate of I&P Digital Energy, which aims to support the integration of renewable energy sources and enhance energy access across the continent. This ambitious program will benefit a dozen startups and SMEs in the energy sector operating in sub-Saharan Africa, accelerating their growth and supporting their innovation. In the long run, it is expected to impact over 150,000 people,” comments Caty Diokhané, Head of the I&P Digital Energy program.

Solarly, established in 2016, is a company providing off-grid solar energy solutions. It has also developed connected devices to collect necessary data for remotely monitoring its installations. I&P Digital Energy is supporting this company in strengthening its distribution network in Cameroon and improving its connected devices.

Founded in 2015, Uganda’s Innovex is disrupting the innovation space in Africa with its three interactive product and service suit.

According to its promoters, I&P Digital Energy offers seed funding with an average amount of 300,000 euros per company, along with strategic guidance and capacity building. In the long run, the initiative aims to generate a leverage effect for the funded companies, enabling them to structure and formalize. I&P Digital Energy aspires to support 10 to 15 SMEs offering innovative energy access solutions (SHS, nano-grids, mini-grids, renewable energy for productive use, smart grids, etc.) throughout sub-Saharan Africa.

Solarly Innovex Solarly Innovex