The show just launched a month ago, but investors have already poured in over $800k in startups. The 5th edition of “Who wants to invest in my project?,” an innovative reality TV show launched by 2M television channel in partnership with telecommunications operator Inwi, has seen four new startups managing to convince investors to fund their ventures. The total funds offered after the 5 editions now exceed 7.3 million dirhams ($813k). This 5th and second-to-the last edition of the 1st Prime was followed by more than 3.4 million viewers.
“It is very reassuring to see this new generation of young Moroccans who have valued and contributed to the wealth of their country. I see in this approach, the proof of the sense of exemplary duty towards our country ,” says Hind Salih, investor and one of the show’s Business Angels at the 5th Prime.
Here Is What You Need To Know
Since the 1st Prime, 20 startups from all over Morocco have presented their projects to audiences always eager to see what the Moroccan entrepreneurial scene, in all fields, was made of.
The participating startups in the 5th edition include:
- Eco-dôme Maroc: Specialized in the ecological construction of houses and tourist infrastructure, by exploiting local resources.
- Nadari: offers a service which gives Moroccans the possibility of obtaining a pair of glasses ready in 20 minutes at 200 Dhs, made in store.
- Bayti CRM: web-based customer relationship management solution dedicated to the real estate sector.
- Miratti: a leather goods brand that designs, manufactures and markets high-end leather bags and satchels, while showcasing Moroccan craftsmanship.
On December 29, via 2M and on the innov.inwi.ma platform, the Prime Final, will hold to close the successful 1st season of the new and innovative Startups program.
Morocco reality show startups Morocco reality show startups
A Look At “Who wants to invest in my project?” Show
The show’s goal is to provide an opportunity to market your business, gain access to financing and receive mentorship from successful entrepreneurs. It revolves around interactions between candidates and investors, such as the famous American and Japanese programs “Shark Tank” and “Money Tigers”.
In addition to mentoring and access to professional networks of major entrepreneurs, candidates will benefit from investments from the Central Guarantee Fund (CCG), support from the Digital Development Agency (ADD) and the Federation Moroccan Information Technology, Telecommunications and Offshoring (APEBI).
Charles Rapulu Udoh
Charles Rapulu Udoh is a Lagos-based lawyer who has advised startups across Africa on issues such as startup funding (Venture Capital, Debt financing, private equity, angel investing etc), taxation, strategies, etc. He also has special focus on the protection of business or brands’ intellectual property rights ( such as trademark, patent or design) across Africa and other foreign jurisdictions.
He is well versed on issues of ESG (sustainability), media and entertainment law, corporate finance and governance.
He is also an award-winning writer