Following its initial success in Tunisia, e-health startup, MED, has picked Morocco as a new market to further extend its position in Africa, a strategy that will enable it to address the diverse needs of a rising clientele looking for dependable service and a great customer experience.
Since its inception in 2017, MED has more than 55 million visits and receives over 3 million monthly visitors from across Africa.
The startup’s mission is to digitize and optimize the care pathway in order to make professionals’ lives easier on the one hand, and improve patient access to care on the other, by offering a variety of free services to visitors.
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With this goal in mind, MED offers practitioners meeting scheduling tools in order to help them better organize their preparation. Patients can use the interface to schedule appointments online.
MED.MA is a also health-related website containing thousands of articles and videos from doctors of various specializations in Arabic and French.
The Moroccan subsidiary now has a staff of 20 trained personnel, with ambitions to hire another 40 competent individuals in the following weeks.
The core asset of MED is its tele-advice service, which allows patients to ask questions of more than 4,000 doctors from all disciplines online for free, and the replies are then published on the site.
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The platform could reach up to 50,000 contacts every day, and medical responses receive a significant audience (over 10,000 views).
e-health MED Morocco e-health MED Morocco
Charles Rapulu Udoh
Charles Rapulu Udoh is a Lagos-based lawyer who has advised startups across Africa on issues such as startup funding (Venture Capital, Debt financing, private equity, angel investing etc), taxation, strategies, etc. He also has special focus on the protection of business or brands’ intellectual property rights ( such as trademark, patent or design) across Africa and other foreign jurisdictions.
He is well versed on issues of ESG (sustainability), media and entertainment law, corporate finance and governance.
He is also an award-winning write