NewComma, an innovative social media platform that empowers African and Black creatives, has successfully concluded its pre-seed funding round in collaboration with SFC Capital, the leading early-stage investment firm in the UK. This funding will greatly accelerate the technological development of NewComma and provide African and Black creatives with the tools they need to reshape the global creative industry.
With a thriving user base consisting of thousands of individuals, NewComma serves as a digital space where creatives can showcase their portfolios, connect with professionals, and explore various job opportunities. The platform also offers budget-friendly, data-driven recruitment tools that enable employers to discover exceptional talent while ensuring diversity within global companies.
Ed Stevenson, an Investment Executive at SFC Capital, expresses enthusiasm for NewComma’s potential, stating, “NewComma presents a unique opportunity to transform the African creative industry. We were impressed by NewComma’s innovative approach and their unwavering commitment to empowering African and Black talent. Their profound understanding of the market’s potential convinced us to support their vision.”
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As we approach 2030, it is projected that young Africans will make up 42% of the global youth population. Consequently, it becomes increasingly crucial to establish supportive structures that can accommodate this ambitious demographic, particularly as Africa’s digital economy expands and remote work becomes more prevalent.
Natalie Narh, the CEO and Co-Founder of NewComma, asserts, “When people discuss Africa today, they often refer to the immense opportunities that lie ahead. We firmly believe that Africa’s time is now.” Nigel Atta-Mensah, NewComma’s COO and Co-Founder, adds, “African governments must create 18 million new jobs annually to accommodate the influx of the population entering the workforce. By nurturing creatives and integrating them into the formal sector, we can unlock countless opportunities.”
NewComma’s disruptive social media platform empowers African creatives by providing them with a space for showcasing their work, networking with like-minded professionals, and accessing job opportunities. Through digital portfolios and data-driven recruitment tools, the platform revolutionizes the hiring process on a global scale. By fostering connectivity and growth within the African creative industry, NewComma empowers talented individuals and drives innovation across the continent and its diaspora.
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SFC Capital stands as the most active seed-stage investor in the UK, offering seed capital and support to promising British startups. Combining their leading investment funds with their angel syndicate, they have developed a unique model that provides investors with diversified exposure to high-potential SEIS and EIS-qualifying businesses. Since 2012, SFC has invested in over 450 startups and collaborated with organizations like British Business Investments to foster innovation throughout all regions of the UK.