Why Ajua Acquired Kenyan-Based AI Platform WayaWaya

 

 

One of Africa’s leading integrated Customer Experience Management solutions for businesses Ajua, has acquired WayaWaya, the Kenya-based Artificial Intelligence and Machine Learning known for its innovative Janja platform that enables borderless banking and payments across apps and social media platforms, for an undisclosed sum. WayaWaya founder and lead Janja product builder, Teddy Ogallo, joins Ajua as VP of Product APIs and Integrations.

Ajua Founder and CEO, Kenfield Griffith
Ajua Founder and CEO, Kenfield Griffith

This development allows Ajua to integrate Janja to automate much of the customer experience journey by integrating janja.me product into their product stack, closing the customer experience loop as the smart AI and ML built by WayaWaya gives SMEs the ability to automate responses and give the customer what they want, when they want it.

Read also:Why South African Businesses Adopted Hybrid Cloud at Increasing Rate In 2020

WayaWaya currently helps both individuals and businesses with intelligent messaging, across a number of social platforms, including Whatsapp, Facebook messenger, Telegram, and others, and allows its users to automate customer support and take cross-border payments.

As well as its vast reach with social platforms, WayaWaya is also integrated with global and African financial leaders including Mpesa, Airtel Money, Bankserv, First Data, Interswitch, Stripe, Flutterwave, Visa and MasterCard. Launched in 2012, Ajua was built to solve the customer experience gap for businesses on the continent to drive business growth.

Ajua combines technology with customer experience, and has built a number of innovative products that deliver real time customer feedback at the point of service, for small and large businesses across Africa, with the goal to digitalize and power growth for over 45 million SMEs. Current Ajua infrastructure partners and clients include GoodLife Pharmacy, Standard Chartered, FBNQuest, Safaricom, Total, Coca-Cola and Java House.

Read also:Peach Payments Raises More Funding to Accelerate Growth in South Africa

The acquisition of WayaWaya comes just one month after Ajua announced its partnership with Nigeria’s MTN for MTN EnGauge, an agile application that offers innovative customer management solutions.

The platform enables businesses access to digital payments using a unique USSD code, CRM tools, customer feedback channels, debt management and tracking, business and product promotions through mobile and social media channels.

Through its new product roll-out with MTN, Ajua is generating more data for its thousands of users, much of which can now be better automated and monetized through the products and services WayaWaya has built, including cross-border digital transfers, payments services and intelligent finance bots.

Speaking on the acquisition, Ajua Founder and CEO, Kenfield Griffith says, “The acquisition of WayaWaya is an important milestone for us, as we make a significant leap in ensuring the customer experience journey for businesses across the continent is seamless.

Integrating WayaWaya’s technology significantly complements our product suite and gives us the ability to automate our clients’ businesses and grow their revenues, which is an extremely powerful proposition for our customers of all sizes, across Africa.

From our experience in this area, we understand the CX fundamentals that drive growth for our customers and we want to bring this intelligence to SMEs across the continent.”

“The additional reach this acquisition brings allows Ajua to scale significantly within the SME vertical, as we provide our customers today, and in the future, the tools they need to grow in Africa and beyond.

We continue to be bullish on the point that customer experience and customer engagement are the engine for growth for businesses across the continent and they are disciplines that are critical factors in driving productivity and revenue growth”.

The SME market in Nigeria alone is valued at $220 billion annually and projections reveal that businesses with Customer Relationship Management (CRM) have bolstered their productivity by 40 percent.

Ajua, the leader in the technology-powered customer experience market for the continent, uses data and analytics to connect companies with their customers in real time, helping businesses to better understand the nature of their customers and subsequently increase sales through smarter experiences.

Teddy Ogallo, founder of WayaWaya and new VP of Product APIs and Integrations for Ajua adds, “Ajua’s focus on introducing and scaling customer service and customer experience for the continent – and essentially how they help businesses deliver excellence for their customers – is something my team andI have long admired.

Seeing how WayaWaya’s technology can complement Ajua’s innovative products and services, and help scale and monetize businesses, is an exciting opportunity for us, and we are happy that our teams will be collaborating to build something unique for the continent”.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Samsung Takes Back Smartphone Crown from Apple; Xiaomi Surges

 

China’s Xiaomi Corp clocked its best quarterly performance ever, with shipments surging 62% to 49 million phones and market share to 14%, taking it to the third position after Samsung and Apple. Samsung Electronics Co Ltd snatched back the crown from Apple as the world’s biggest smartphone producer, accounting for a fifth of overall global sales in the first quarter, market research firm Canalys said. China’s Xiaomi Corp clocked its best quarterly performance ever, with shipments surging 62% to 49 million phones and market share to 14%, taking it to the third position after Samsung and Apple.

Smartphones
Smartphones

Overall, global sales surged 27% to 347 million units in the first quarter as the Chinese economy opened up after the pandemic and a swift vaccine rollout in the United States raised hopes of an economic recovery. South Korea’s Samsung shipped 76.5 million smartphones in the quarter to grab a 22% share of the market, Canalys said. The company on Thursday reported a 66% surge in quarterly profit in its mobile business, thanks to robust sales of its flagship Galaxy S21 smartphone series.

Read also:Why South African Businesses Adopted Hybrid Cloud at Increasing Rate In 2020

Canalys said Apple shipped 52.4 million iPhones in the January-March period, falling to the second spot with a 15% marketshare, after it wowed Chinese shoppers in the December quarter with its new 5G-enabled iPhone 12.

People upgrading to the new iPhone still drove sales, though, and the company said on Wednesday that overall sales to China nearly doubled.

Last year, people shopped for smartphones and gadgets as they stayed indoors because of the coronavirus pandemic, fuelling a global shortage in semiconductor chips that has roiled industries including autos and white goods.

“Supply of critical components, such as chipsets, has quickly become a major concern, and will hinder smartphone shipments in the coming quarters,” Stanton said.  

Read also:Ecobank Appoints Tomisin Fashina as Group Executive, Operations & Technology

Apple said on Wednesday that the chip shortage could cost the company $3 billion to $4 billion in revenue in the April-June quarter, affecting primarily iPads and Macbooks.

March-quarter smartphone shipments for China’s Oppo and Vivo brands also surged, Canalys said. China’s Huawei, the former No. 1 that remains shackled by U.S. sanctions, took the seventh place with 18.6 million units after selling its Honor brand last year.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

 

 

Kwik Delivery Launches Prestashop Plugin

Kwik Delivery

Kwik Delivery, the leading logistics delivery firm in Nigeria has taken the competition to another level with the launching of its Prestashop Plugin which makes it the most integrated delivery platform with e-commerce frameworks in Africa.

The plugin allows buyers to get real-time shipping rates between merchants’ addresses and the buyers’ delivery addresses. The ‘oars’ are definitely not resting at Kwik Delivery at this time! Just weeks after the release of its plugins for Shopify and Magento, Kwik Delivery announces the release of its plugin for Prestashop. This new plugin is a milestone as Kwik Delivery is now fully integrated with the “Big Four” of e-commerce frameworks: Magento, WooCommerce, Shopify and now Prestashop.

Kwik Delivery
Kwik Delivery

Delivery plugins are a critical technology brick in the growth of African e-commerce by allowing thousands of merchants to offer reliable, secure and efficient last-mile delivery services to their customers. By installing the plugin, businesses no longer need to worry about on-time deliveries after-sales as Kwik handles it for them. Kwik delivers within 2 hours in Lagos and 1 hour in Abuja after pickup and will soon expand its service to new cities.

Read also:Kwik Delivery Releases New Plugin for Magento Delivery Plugin in its WooCommerce

“These are key milestones for us in enabling growth of e-commerce in Nigeria,” commented Romain POIROT-LELLIG, Founder & CEO of Kwik Delivery. “We are working to ease the logistics hassles faced by both businesses and their customers after-sales. Just providing the network to make this possible is not enough. The added value brought by Kwik Delivery starts from the fulfilment systems of merchants, all the way to the doorsteps of buyers.”

The Prestashop plugin is free and easy to install and use. The plugin allows buyers to get real-time shipping rates between merchants’ addresses and the buyers’ delivery addresses. Buyers can directly place orders to be delivered by Kwik Delivery at the checkout of Prestashop stores.

Read also:How Telematics is Driving eCommerce during COVID-19

Since its launch in 2019, Kwik Delivery has introduced the concept of “just-in-time” last-mile deliveries in Nigeria and has pioneered an approach of deep integration with e-commerce frameworks that proves to be indispensable to the growth of Africa’s e-commerce, fostering trade across Africa. Kwik Delivery is the trading name of Africa Delivery Technologies SAS and the mobile app is available on iOS and Android.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Uber to License its Ride-Hailing Software to Three More Public Transit Agencies

Uber

Uber is expanding its software as a service (SaaS) business with three additional public transit partnerships in a pilot project starting off in the United States, and may be replicated in other parts of the world. The ride-hailing company announced that it would be selling the software that powers its ride-hailing business to transit agencies in Denver, Colorado; Cecil County, Maryland; and Porterville, California. The news comes amid Uber’s broader push into public transit.

Uber
Uber

Denver’s Regional Transportation District will start using Uber’s management software this week to manage its fleet of wheelchair-accessible vehicles, while Cecil Transit and Porterville Transit will follow in the weeks to come. For a subscription fee, these transit agencies will be able to use Uber’s “matching and marketplace technology to facilitate on-demand community rides using their own transit fleet,” the company says.

Read also:Bolt Launches Food Delivery Service to Rival UberEats in Kenya

Uber announced its first transit deal with Marin County in the San Francisco Bay Area in July 2020. As part of that deal, the Transportation Authority of Marin pays Uber a subscription fee to use its software to facilitate requesting, matching, and tracking its vehicle fleet. Cape May County in New Jersey is also a customer of Uber’s SaaS program.

Starting in late April, Ceil Transit will use Uber’s software to transport “riders in recovery seeking access to employment, essential services, appointments, and recovery programs,” Uber says. The service area is a closed loop.

Porterville Transit, based between Fresno and Bakersfield, will roll out transit vehicles with Uber’s software to members of its community in early May. Porterville previously had used a software company called Transloc, which is owned by Ford, but switched to Uber for “enhanced reliability.”

Read also:South African Government Encourages Businesses to Market to Africa’s Population

Over the years, Uber has been accused of directly competing with and poaching riders from subways, trains, and buses. Declining bus and subway ridership has been pegged to the rise of app-based ride-hailing in dozens of cities across the US. Recently, Uber has added transit directions and ticketing to its app in some cities in the hopes that by giving transit equal footing in its app, it can blunt that criticism. It also acquired an Atlanta-based company called Routematch, which sells software to public transit agencies for data management, dispatching, trip booking, and ticketing.

Read also:Appzone to Expand Banking Technology Across Africa With New Funding

Last year, Uber announced it would begin selling train and bus tickets through its app for customers in Denver. Since then, the company has integrated public transportation schedules and directions into its app for over a dozen other cities. Less than a year later, Uber says that “over 2 million riders” have tried Uber Transit.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Coinbase Heads for $91 billion Valuation as Indicative Share Price Surges

Coinbase Global Inc

Cryptocurrency exchange Coinbase Global Inc. was set to be valued at more than $91 billion in a stock market debut that marked another big milestone in the development of bitcoin and other digital assets. At 10:21 am Eastern Time, the company’s stock was indicated to open at $350, up 40% from a reference share price of $250, making its implied valuation more than three times that of Nasdaq.

Coinbase Global Inc
Coinbase Global Inc

Coinbase’s listing, launched directly to investors instead of through a traditional IPO process run by banks, marks a victory for digital currency advocates in a year that has seen a clutch of mainstream, top-tier firms dive into the space.

The San Francisco-based firm’s value has surged in line with bitcoin’s own huge gains: the world’s best known digital currency hit a record of $62,741 on Tuesday.

Read also:Boomplay Fights Spotify’s Africa Entry, Expands In 47 More Countries

In a direct listing, no shares are sold ahead of the debut and the company lists directly on the exchange. US gaming platform Roblox Corp. also went public through a direct listing last month.

Coinbase had confidentially filed paperwork to go public in December.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Nigeria’s First City With a Tech Valley Set to Open

A leading real estate company in Nigeria has announced the launching of one of its biggest projects, and the first in the country – ISIMI Lagos. The Project which is situated on 124 hectares of land on the Northside of the Lekki Peninsula in Lagos is quite significant in that it will be a confluence between technology, architecture and nature. Coined from a Yoruba word, “ISIMI” translates to peace of mind and true to its name, ISIMI Lagos according to its promoters is an ode to the peace of mind it promises to give its future residents and visitors.

LandWey CEO Mr. Olawale Ayilara
LandWey CEO Mr. Olawale Ayilara

“ISIMI Lagos will dramatically alter what we currently consider the norm in Lagos”, said LandWey CEO Mr. Olawale Ayilara. “It will be a living experience like none other. As soon as you walk in, you’ll just be able to feel your stress melt away.”

Read also:Will Technology Reinvent ‘the New Normal’ in 2021?

In character with the overarching theme of wellness, the city would adopt unorthodox means of commute; providing eco-friendly means of transportation such as hybrid electric vehicles and bicycles – and with the wide road networks within the city, transporting is a thrill. For more unconventional means of transport, the city sports a marina and a helipad, for residents who would rather fly or cruise.

One of the major attractions of the city is the Tech Valley, a spot for founders and investors to do their best work, says Mr. Ayilara who adds that “tech valley experience is to allow people to work on a short stay.”

“Staying in an environment like ISIMI enhances ideas. The tech valley has facilities that allow for short or long retreats.”

Read also:Local Investors Lead $2m Investment In Nigerian Fintech Bankly

“It’ll allow people to stay as long as 3 months. It doesn’t feel like an office. People can invite investors there, instead of staying at hotels.” 

When will this be ready? ISIMI Lagos would be built in phases with the first phase to be ready in the next five months.

Landwey is known for innovative and disruptive housing solutions, understanding the clients’ needs and then surpassing their expectations. With each project, Landwey redefines what home should be, look like and feel like, and with Isimi Lagos, the organization is set to take “wellness” to an astronomical new level.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Bolt Launches Food Delivery Service to Rival UberEats in Kenya

Bolt Food Country Manager, Edgar Kipngetich Kitur

The food delivery service in Kenya is about to witness stiffer competition with the launching by Bolt of its branded food delivery service which is expected to rival Uber Eats. So far the service – which aims to give users access to restaurants and menus from the palm of their hands – has partnered with around 200 restaurants, including KFC, Big Square, Pizza Mojo, Urban Gourmet Burger, Debonairs Pizza, Steers, Ohcha Noodle Bar, The Chef House, Wings Kenya Alchemist, Shokudo Japanese, Barista & Co, Mercado, Awash Ethiopian restaurant, Charlie’s Bistro and Bao Box.

Bolt Food
Bolt Food

“Food delivery has been a popular request for quite some time and we are glad to bring this service to the millions of people who are using our platform. The infrastructure and experience we have built up with our ride-hailing business give us a good platform to expand and diversify our services,” says Bolt Food Country Manager, Edgar Kipngetich Kitur. 

Read also:Africa’s Business Heroes Prize Competition Calls for 2021 Applications

“We have a rich history in disrupting markets and will be applying our experience to our food delivery platform and offer affordable delivery fees, better working conditions for our couriers and you can find our favourite brands selection. We are launching with amazing restaurant promotions and free delivery.”

To make use of the service, Kenyan’s must first download the new Bolt Food app. Bolt has launched Bolt Green – a new eco-friendly ride offering – in Kenya. The service part of the company’s effort towards reducing its carbon footprint.

“We continue to scale up our operations for the benefit of our customers and the communities in which we operate. Having electric and hybrid vehicles on our platform is a step towards ensuring environmentally conscious ways for people to move around in the city and reduce our ecological footprint,” says Ola Akinnusi, Country Manager for Bolt Kenya.

Read also:Savings, Wealth Management and Insurance Provides Biggest Opportunities for Fintech in Africa.

“The new category also aims at expanding Bolts ride options thereby creating more economic opportunities for drivers and providing passengers with more options to choose from.”

The service is currently only available in Nairobi, but Bolt plans to expand it across the country soon.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Why Cybersecurity is Crucial in the Age of Tap-to-Pay

Simeon Tassev, Managing Director of Galix

By Simeon Tassev

Tap-to-Pay is by no means a new technological development, but thanks to the COVID-19 pandemic, it has become increasingly popular as a method of payment since it is ostensibly contactless. It is also a payment method that can be used even without a card, since many wearable devices such as smartwatches feature tap and go payment options.

With rumours that Apple Pay will be launching in South Africa this year, it is likely to become increasingly available. However, this begs the question, what about security? When no physical card is required and often not even the authentication of a Personal Identification Number (PIN) for smaller transactions, who is responsible? The reality is that banks, merchants and users all need to play their part to minimise fraud and safeguard their money.

Simeon Tassev, Managing Director of  Galix
Simeon Tassev, Managing Director of  Galix

Are contactless payments secure?

Tap-to-Pay is based on Near-Field Communication (NFC) technology, with a small chip and antenna inside either the card or the wearable device. When you tap your device against the reader, a randomised token is sent via radio waves to complete the transaction. While the concept of contactless payments might seem daunting to some, there are actually a number of inbuilt features that make them as secure as transactions where the card is inserted into the machine.

Read also:These Payments Companies Are Now Allowed To Carry Out International Money Transfer In Nigeria

To start, because each token is randomised, it is unique and distinct to every purchase. This means that even if it is intercepted, it cannot be used again. It is also not directly linked to the card number, so hackers cannot reverse engineer this from an intercepted transaction. In addition, proximity needs to be extremely close, with the card or the wearable needing to be within a few centimetres of the reader in order to complete the payment.

But what about wearables and smart devices?

Many people are becoming more familiar and comfortable with tapping their card to pay, but contactless payments extend beyond the physical card. Some smartwatches like Garmin offer Garmin Pay, a wallet where payment information from participating banks can be stored and the wearable used as the payment device. The actual card number is not stored on the device but uses the same NFC technology with randomised tokens as the chip in the card. Apple Pay uses the same principles as the wallet app on iPhone, Apple Watch and iPad devices, and rumour has it that this will be available in South Africa by the end of the year.

Read also:Local Investors Lead $2m Investment In Nigerian Fintech Bankly

So, what does this mean for security? It adds a new element, but at the end of the day, the basic security principles still apply, and everyone involved in the payment chain has a role to play. The Payment Association of South Africa (PASA) has defined R500 as the limit for which no PIN is required, and most banks and merchants will adhere to this limit. However, there are some banks that still require random PINs to provide an additional layer of security. When a PIN is not requested, the user cannot be held liable for a fraudulent transaction, so banks have the responsibility to honour these.

From a merchant perspective, the pad device or reader needs to be protected. This is defined under the Payment Card Industry (PCI) Data Security Standard (DSS), which forms the minimum benchmark requirement for all parties involved in the payment card chain. From a user perspective, it is our responsibility to own and manage PINs and not give them out to anyone. No matter what you use to make a payment, whether it is a bank card, a watch, a phone or another device, it needs to be treated as if it is cash, because that is exactly what it is. We need to do everything we can to protect these devices.

The bottom line

Tap-to-Pay payments are safe, secure and convenient, but they are not infallible. Everyone is responsible, as always, for preventing fraud and protecting sensitive data. Users still need to be vigilant, and this now extends beyond safeguarding the card to include wearables and smartphones. 

Read also:Carbon, Nigerian Digital Bank Hit $240M in Payments Processed in 2020

Merchants too have a responsibility to provide a safe environment for transactions to take place and ensure the security of the reader device.

Finally, banks need to play their part by providing the highest levels of security, ensuring valuable transactions are protected by a PIN, and by honouring transactions where a PIN was not requested. As more devices become options to be used for payment, security is increasingly everyone’s responsibility.

Simeon Tassev is the Managing Director of  Galix

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

LinkedIn is Testing ‘Social Audio Experience’ to Rival Clubhouse

LinkedIn Audio Chat

Indications have emerged that the world’s largest professional networking site LinkedIn is testing a ‘social audio experience’ which would allow the app users to “connect with their community” across its network. Different to Clubhouse or other rivals being built by Facebook and Twitter, LinkedIn believes its audio networking feature will connect with users’ professional identity, “not just a social profile”.

LinkedIn Audio Chat
LinkedIn Audio Chat

Spokesperson Suzi Owens said that “we’re seeing nearly 50% growth in conversations on LinkedIn reflected in stories, video shares, and posts on the platform, we’re doing some early tests to create a unique audio experience connected to your professional identity.  Adding that LinkedIn is looking at how it can bring audio to other parts of the networking app such as events and groups, to give its members even more ways to connect to their community.”

Read also:Local Investors Lead $2m Investment In Nigerian Fintech Bankly

She goes on to reveal that LinkedIn’s priority is to build a trusted community where people feel safe and can be productive. “Our members come to LinkedIn to have respectful and constructive conversations with real people and we’re focused on ensuring they have a safe environment to do just that.”

Clubhouse has become a wildly popular app across the world. The app collects content, communications, and other information that participants provide, including when you sign up for an account, create or share content, and message or communicate with others. To create and manage an account, a participant may provide personal data, including name, phone number, a photo, an email address, and a username. And the app temporarily records the audio in a room while the room is live.

Also, the data collected about the participants may also be given to third-parties, albeit for temporary use, but as the app has seen from high-profile incidents no one is insured against leaks.

Read also:Kenya Joins The Canada-Africa Chamber of Business

Kaspersky researchers believe that the app can create a false sense of security, privacy, and closeness, in part because of how its registration works (it’s invitation-only at the moment). This creates several risks for the users, which are important to be aware of when using any public space on the Internet.

Alex Stamos, Director of the Stanford Internet Observatory (SIO) says users should assume all conversations are being recorded. “Clubhouse cannot provide any privacy promises for conversations held anywhere around the world.”

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Ghanaian Customers Now Have More Digital Payment Options

Chief Executive Officer and Managing Director of Accelerex Ghana, Sebastian Yalley

One of Africa’s leading fintech company, Accelerex Ghana  has hit a new milestone, after being granted an enhanced Payment Service Provider (PSP) licence from the country’s central bank, Bank of Ghana (BoG), under the Payment Systems and Services Act, 2019 (Act 987). This makes Accelerex Ghana the only fintech organization currently within the enhanced PSP category that provides physical e-payment devices, merchant acquiring, and agency banking solutions in Ghana. The move followed on the heels of the ISO 27001:2013 and PCI-DSS certifications recently obtained by the company and will open the Ghanaian market to more electronic payment and transaction possibilities across different platforms and channels.

Chief Executive Officer and Managing Director of Accelerex Ghana, Sebastian Yalley
Chief Executive Officer and Managing Director of Accelerex Ghana, Sebastian Yalley

According to the Chief Executive Officer and Managing Director of Accelerex Ghana, Sebastian Yalley, “through our continuous product innovation and impeccable attention to customer needs, the company has gradually emerged as the financial technology company of choice for Ghanaian businesses.” He further stated that, “at Accelerex, standardization and compliance remain the bedrock of our operations across all subsidiaries in Africa. We believe that having this licence from the Bank of Ghana is a demonstration of our commitment to the Ghanaian market, and serves as the foundation for rolling out simple, secure, and convenient e-payment and digital transaction solutions for all customer segments. We intend to use this as a leverage to deepen our existing relationships with our bank clients. In that same spirit of collaboration, we are open to working with other fintech companies to deliver superior value to customers.”

Read also:Local Investors Lead $2m Investment In Nigerian Fintech Bankly

Buoyed by this major milestone which permits the company to offer electronic payment platforms and applications, agency banking, merchant payment collections, payment terminal management and terminal aggregator management systems, Accelerex Ghana is eyeing the retail segment with its new revolutionary products – RexPay and RexRetail, set to launch in Q2 of 2021. These products will help the company deepen its footprints in Ghana and cement its position as a leader in the e-payment space.

RexPay is an online payment gateway that helps social media sellers and corporate organizations receive payments in a fast, convenient and secure manner, even without owning a website. Customers enjoy multiple payment options and can make payments seamlessly wherever they are. Sellers can sign up easily to the RexPay platform in less than five minutes, then begin to receive payments instantly.

Read also:Savings, Wealth Management and Insurance Provides Biggest Opportunities for Fintech in Africa.

RexRetail, an all-in-one solution for small and medium-sized retail shops, helps retailers automate their everyday operations. It is a superb tool for inventory management, customer relationship management and seamless accounting. More importantly, RexRetail supports business owners with a reporting and analytics tool that helps them keep track of the performance of their business. A member of the Accelerex Holdings Group, with footprints in Nigeria and Kenya, Accelerex Ghana commenced operations in the country in 2019 as a financial technology company offering offline and online payment services to its target markets. Its parent company, Accelerex Holdings, recently secured a US$20million investment from African Capital Alliance to drive new product development and expand to South Africa, Cote d’Ivoire and Tanzania.

Read also:Boost Ghana And KudiGo Selected Into First Catalyst Fund Accelerator For Ecommerce Startups

Accelerex Ghana has a strong bias for innovation, world-class technology and excellent customer service. It intends to extend availability of its products and services to different categories of businesses in Ghana with the aim of spreading accessibility of financial technology and digital payments. Visit www.GlobalAccelerex.com.gh for more information.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry