Egyptian Fantasy Football Startup Eksab Lands $3m To Expand Across Africa

Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud

Eksab, a daily fantasy football platform headquartered in Cairo, has raised $3 million in seed funding led by 4DX Ventures, with participation from Darwazah Capital, Golden Palm Investments, P1 Ventures, and a number of strategic angel investors from the local and global sports and entertainment ecosystems. This round brings the company’s total investment to $3.7 million to date. Eksab intends to use the funds to expand its user base across the Mena region and Africa, invest in product development, engineering and product talent acquisition, and execute partnerships with a number of leading global football clubs.

Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud
Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud

“This is a phenomenally high growth period in our business as we look to take our platform to new audiences. We are also really excited to have some leading global investors and partners join this round. The fact that our previous investors are all doubling down on Eksab highlights the great effort the team has put in over the last 12 months and the massive opportunity in the sector. With the growth of Web3 and play-to-earn gaming, we see Eksab as being at the forefront of the digital transformation of football, content, community and gaming across Africa and the Middle East,” Aly Mahmoud, Eksab Founder and CEO said. 

With the latest financing round and the 2022 FIFA World Cup being held in the Middle East for the first time ever in November 2022, the tailwinds for Eksab are strong. Eksab, as the region’s leading daily fantasy sports platform, is uniquely positioned to dominate the region’s growing football gaming market by leveraging technology to connect football fans and build gaming communities, particularly as it seeks exclusive partnerships with leading clubs in the Middle East and Africa.

Read also : Kenyan Neobank 4G Capital Raises $18.5m To Boost Business In Kenya, Uganda

Why The Investors Invested

The startup has acquired considerable traction since it was founded. Eksab presently has over 700,000 registered users in Egypt who participate in daily, weekly, and monthly fantasy and prediction contests, with over a million ‘picks’ made each month. Eksab’s paying user base has grown by an average of 60% month over month since the start of its premium competitions in 2021. Additionally, Eksab has worked with over ten of Egypt’s top-tier football players and content creators and is rapidly growing in popularity among football fans. Eksab is actively developing capabilities to link with top blockchain-based platforms, enabling football fans to take advantage of Web 3.0’s increased speed and transparency.

“We have been consistently impressed by the growth Eksab has demonstrated over the past 12 months, powered by technology-backed innovation and unrivalled market knowledge, by Aly and his team. The football gaming market is enormous globally, but especially in Mena. Eksab has built a product and a community that has been rapidly growing in the MENA region but can easily scale across the continent — which fits 4DX’s investment ethos perfectly,” Dan Marlo, Managing Partner at 4DX said. 

A Look At What The Startup Does

Eksab was founded in Egypt in 2018 by Aly Mahmoud with the objective of increasing the excitement and interactivity of football for all fans in the Middle East and Africa through gaming and online community building. Players can participate in free or paid events, make predictions, and select starting lineups, with winners ascending the leaderboard and winning cash and prizes. Eksab is currently Egypt’s first and only licensed fantasy football platform, with plans to expand into three additional countries by mid-2022, in order to capture the lion’s share of the region’s multibillion-dollar football ecosystem, which serves over 500 million football fans in the Middle East and Africa.

Charles Rapulu Udoh

Charles Rapulu Udoh is a Lagos-based lawyer who has advised startups across Africa on issues such as startup funding (Venture Capital, Debt financing, private equity, angel investing etc), taxation, strategies, etc. He also has special focus on the protection of business or brands’ intellectual property rights ( such as trademark, patent or design) across Africa and other foreign jurisdictions.
He is well versed on issues of ESG (sustainability), media and entertainment law, corporate finance and governance.
He is also an award-winning writer

Eksab, Egypts Leading Fantasy Sports Startup Raises $500k Funding

Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud

One of Egypt’s leading fantasy sports startup Eksab, a daily fantasy sports platform, has raised US$500,000 in funding to help it reach more football fans across the Middle East and Africa. The startup is looking to tap into the MENA region’s love for football by providing users with exciting and engaging mobile games. Users download the app, make predictions about live football games from around the world, collect points based on the accuracy of their predictions, and get rewarded with prizes.

Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud
Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud

Eskab which raised a round of seed funding from 500 Startups in the middle of last year has announced an investment of US$500,000 from 4DX Ventures as well as other strategic investors within the international sports and entertainment ecosystem. With the investment, Eksab plans to scale its product to the millions of football fans in the region with the goal of launching its first paid competitions over the next year.

Read also:How Technology could Enhance PPP Projects

Speaking on the drive to achieve its expansion plans, Eksab’s co-founder and chief executive officer (CEO) Aly Mahmoud said that Daily Fantasy Sports and monetised competitions are a multi-billion dollar a year industry in the US,” “Our goal is to become the premier sports entertainment company in the MEA region by offering exciting fantasy sports competitions as well as highly engaging local sports content.”  Peter Orth, partner at 4DX, said he saw the region as one of the most exciting and underserved markets for a sports entertainment platform. “We’ve been really impressed with Aly’s vision for a next-generation and technology-driven platform that is also highly tailored to local fans and their preferences. We’re excited to be on this journey with Aly and the rest of the Eksab team,” he said.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Apart From Fashion, Investors Are Increasing Their Interests In Egypt’s Gaming Startups As Eksab Raises $500,000

Barely two months after Egyptian gaming startup Anubis Gaming announced it has raised $300,000 seed, another Cairo-based gaming startup, Daily Fantasy Sports (DFS) platform Eksab has secured $500,000 from 4DX Ventures, a New York-based early-stage VC focused on African startups.

Eksab founder  Aly Mahmoud
Eksab founder Aly Mahmoud

“Daily Fantasy Sports and monetized competitions are a multi-billion dollar a year industry in the US,” said founder and CEO Aly Mahmoud. “Our goal is to become the premier sports entertainment company in the MEA region by offering exciting Fantasy Sports competitions as well as highly engaging local sports content.”

“We’re bringing the FanDuel and DraftKings model to the world’s largest football market. Our ultimate goal is to provide an unmatched daily source of entertainment, engagement, and content for the region’s football fans.”

Here Is What You Need To Know

  • The latest round of investment saw participation from other strategic investors, including from the international sports and entertainment ecosystem. 
  • Eksab will use its latest funding to scale its product to millions of football fans in the MENA region as well as launch its first paid competitions over the next year.
  • In 2019, the startup raised an undisclosed amount of seed funding from 500 Startups in June 2019.

Eksab startup Eksab startup

Read also: Cameroonian Gaming Startup Kiro’o Games Raises $342k Via Crowdfunding To Invade Smartphone Games Market

Why The Investor Invested

“We see the region as one of the most exciting and underserved markets for a sports entertainment platform. We’ve been really impressed with Aly’s vision for a next-generation and technology-driven platform that is also highly tailored to local fans and their preferences. We’re excited to be on this journey with Aly and the rest of the Eksab team,” said Peter Orth, Partner at 4DX Ventures. 

Investment, last month, in Anubis Gaming came from a regional ecommerce group. 
Africa’s gaming ecosystem is still developing. Building on the success of “Aurion’s Heritage of Kori-Odan”, which in 2016 became the very first video game made in Cameroon, Cameroonian startup Kiro’o Games, last Ocotber, announced it has raised $342k as part of a fundraising campaign it launched in 2019. This was not the first time Kiro’o Games was raising funds. The startup successfully raised $305,000 through equity crowdfunding between 2013 and 2018, and and in 2019 launched a $1 million crowdfunding target through its own crowdfunding platform called Rebuntu Equity Crowdfunding.

All over the world, fantasy sports apps have been popular and have attracted VC money in many other markets too. Dream11, an Indian fantasy sports app recently raised $225 million at a valuation of over $2.5 billion. DraftKings, another fantasy sports startup is valued at $18-billion-dollar. 

A Look At What Eksab Does

Founded in 2017 by Aly Mahmoud, Eksab, through its mobile apps, enables fans to join competitions to make predictions about live football games, collect points, and then get rewarded with prizes or cash. Eksab’s estimates state that there are over a billion football fans across the Middle East and Africa, an opportunity it wants to tap into — by engaging them.

Charles Rapulu Udoh

Charles Rapulu Udoh is a Lagos-based lawyer who has advised startups across Africa on issues such as startup funding (Venture Capital, Debt financing, private equity, angel investing etc), taxation, strategies, etc. He also has special focus on the protection of business or brands’ intellectual property rights ( such as trademark, patent or design) across Africa and other foreign jurisdictions.
He is well versed on issues of ESG (sustainability), media and entertainment law, corporate finance and governance.
He is also an award-winning writer