South Africa’s KaiOS Partners Cash Crusaders to Launch the DIXON XK1
The South African Smartphone market has had an addition to what observers call an already saturated market, with the launching of the DIXON XK1. This was through the partnership betweenCash Crusaders and KaiOS Technologies. This new smartphone comes with a dual SIM slot which enables users to both maximize coverage and choose the pre and post paid plans that best fit their budget and needs. The DIXON XK1 is said to be targeted at three separate groups:
First-time or relatively new internet users who are looking for a safe space and a trusted reference to access vital information, including access to the world’s most popular apps such as Google Assistant, Google Maps, WhatsApp, YouTube, Facebook, and other relevant, local content. The second group being targeted is the 5 million South Africans who want to use the mobile internet, but are priced out of the smartphone market. While the third people who are looking for a back-up device to switch between operators to get the best price and coverage, to use during activities like hiking or their chosen sports activity.
According to the CEO of Cash Crusaders, Sean Stegmann “digital inclusion is a major topic in South Africa and we are happy to be able to play our part in increasing access to the essential life tools and services found online.”
“Mobile phones are no longer luxuries. However, buying a phone and a data plan are still substantial investments for many of our customers. The new DIXON XK1 provides users with all the essential features of a smartphone at a fraction of the price. The limited data used to access apps in the device, as well as the flexibility to use different SIM cards from any operators, could best cater to the needs of our customers”.
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Apps and Functions: Pre-installed with essential and popular apps such as WhatsApp, Google Assistant, Google Maps, YouTube, Facebook, and many other applications unique to KaiOS. It also comes with a KaiOS app called ‘Life’ which features training and lessons related to digital literacy and other educational content.
Kelechi Deca
Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry