Elon Musk Continues to Tweat Twitter as New Crisis Emerges

Elon Musk

Twitter CEO, Elon Musk has continued his experiment with Twitter towards achieving his main aim of acquiring the micro blogging platform last year, in a tweet on Sunday, he wrote that; “And soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

Elon Musk said he was looking to change Twitter’s logo, tweeting: “And soon we shall bid adieu to the twitter brand and, gradually, all the birds.”

In a post on the site, the social media platform’s billionaire owner added: “If a good enough X logo is posted tonight, we’ll make [it] go live worldwide tomorrow.”

Musk posted an image of a flickering “X”, and later in a Twitter Spaces audio chat replied “Yes” when asked if the Twitter logo will change, adding that “it should have been done a long time ago”.

Twitter’s website says its logo, depicting a blue bird, is ‘our most recognisable asset’

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Under Musk’s tumultuous tenure since he bought Twitter in October, the company has changed its business name to X Corp, reflecting the billionaire’s vision to create a “super app” like China’s WeChat.

The company did not immediately respond to a request for comment.

Twitter’s website says its logo, depicting a blue bird, is “our most recognisable asset”. “That’s why we’re so protective of it,” it added.

The bird was temporarily replaced in April by dogecoin’s Shiba Inu dog, helping drive a surge in the memecoin’s market value.

The company came under widespread criticism from users and marketing professionals when Musk announced early this month that Twitter would limit how many tweets per day various accounts can read. The daily limits helped in the growth of Meta-owned rival service Threads, which crossed 100 million sign-ups within five days of launch.

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Twitter’s most recent complication was a lawsuit filed on Tuesday claiming the firm owes at least US$500-million in severance pay to former employees. Since Musk acquired it, the company has laid off more than half its workforce to cut costs. 

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Musk Challenges Twitter CEO to a Public Debate

CEO of Tesla, Elon Musk

Elon Musk at the weekend challenged Twitter CEO Parag Agrawal to a public debate about the percentage of bots on the social media platform.

“Let him prove to the public that Twitter has 5% fake or spam daily users!” Musk said in a tweet.

He also started a poll asking users whether less than 5% of Twitter daily users are fake/spam.

Twitter on Thursday dismissed a claim by Musk that he was hoodwinked into signing a US$44-billion agreement to buy the company.

CEO of Tesla, Elon Musk
CEO of Tesla, Elon Musk

Musk filed a countersuit against Twitter on July 29, escalating his legal fight against the company over his bid to walk away from the purchase agreement.

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Earlier at the weekend, Musk said that if Twitter could provide its method of sampling 100 accounts and how it confirmed that the accounts are real, his deal to buy the company should proceed on its original terms. 

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry

Musk’s Threats Plunge Twitter Shares

CEO of Tesla, Elon Musk

Elon Musk’s continuous warning that he may walk away from the US$44-billion deal to acquire Twitter if the social media network fails to provide data on spam and fake accounts, has had a negative impact on Twitter forcing its shares into a spiral.

The letter said Twitter was in a “clear material breach” of its obligations and that Musk reserves all rights to terminate the merger agreement.

CEO of Tesla, Elon Musk
CEO of Tesla, Elon Musk

Earlier in March, Musk said he would put the deal “temporarily on hold”, while he waits for the social media company to provide data on the proportion of its fake accounts.

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“Musk believes Twitter is transparently refusing to comply with its obligations under the merger agreement, which is causing further suspicion that the company is withholding the requested data due to concern for what Musk’s own analysis of that data will uncover,” according to the letter.

“Musk believes the company is actively resisting and thwarting his information rights,” the letter by Musk’s lawyers said.

Twitter shares were down 5.5% at $37.95 in pre-market trading. 

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry