MTN Promotes Preservation of Safety of Children Online and Mental Well-Being in Africa

Group CEO of MTN, Rob Shutter

Africa’s leading telecoms company MTN has announced commitments to preserve the well-being of children online, which has become increasingly important with rapid technological advancements taking place. This becomes necessary as with quick and easy access to the internet, implementing security measures to preserve the online safety of children navigating the web is crucial.

While the internet provides children with access to innumerable access to educational resources it also has a stark impact on mental health. Understanding the impact of the web on a person’s mental health.

While research shows that the appropriate use of technology can augment cognitive, emotional, and social development, it can also have detrimental effects on mental health. Researchers argue that excessive technology usage can also foster a sense of “FOMO” (fear of missing out) and can contribute to social media addiction.

Group CEO of MTN, Rob Shutter
Group CEO of MTN, Rob Shutter

New online threats that can affect children include cyberbullying, privacy breaches, sexting, the dissemination of child sexual abuse material (CSAM), and other forms of sexual exploitation.

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In 2022, MTN initiated the “Help Children Be Children in 2022” campaign. The aim of the campaign was to raise awareness about CSAM and educate the public in targeted countries about reporting such content.

In addition, the campaign also facilitated the training of law enforcement and child helplines across Africa, positively impacting policy through roundtable discussions and encouraging key stakeholders, including industry leaders, to join the global effort against child sexual abuse material.

MTN has also actively supported the development of an Africa-wide online child safety portal. This portal, a pioneering endeavor, serves as a reporting mechanism for instances of child sexual abuse imagery online. MTN has collaborated with the IWF to bring this portal to fruition, and it is accessible at: Help Children Be Children MTN Group.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry