The need to equip African SMEs with the necessary digital skills to navigate the rapidly evolving business world cannot be overstated due to the importance of remaining relevant and fulfill their potential by embracing digital capabilities. This is behind the collaboration between pan African banking group Ecobank and global technology group Google. According to Josephine Anan-Ankomah, Ecobank’s Group Executive for Commercial Banking “as a longstanding pioneer in providing cutting-edge digital solutions for African businesses we are delighted to collaborate with Google to offer timely and relevant solutions, including Google My Business and Google Ad products. These are specifically tailored to meet the needs of our SME customers.” She added that “our objective is to be the partner of choice for SMEs, by meaningfully supporting their success and growth. It is therefore a natural step for us to work with Google to help improve the capabilities of our SMEs customers. We are focused on helping them thrive by adopting technology, which is becoming increasingly essential for survival of businesses today.”
Ecobank’s invaluable eBanking product suite is increasingly relevant in this era of lockdowns and physical distancing due to the COVID-19 pandemic. With this robust platform, Ecobank provides 24/7 access to customers, conveniently meeting the evolving cash management, payment and collection needs of businesses. It is essential that African SMEs take full advantage of the commercial opportunities having a digital presence provides. It will ensure comprehensive engagement between SMEs and their customers as well as potential new customers. Ecobank’s digital banking suite, coupled with its collaboration with Google, will empower SMEs to win. The digital packages are expected to be available to Ecobank’s SMEs customers across sub-Saharan Africa in May 2020.
Kelechi Deca
Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry