One of Kenya’s leading fintech Asilimia has embarked on a very ambitious project aimed at making available a digital ledger app to allow MSME owners to manage their transactions in real-time. This project according to the company will give business owners direct access to a payment infrastructure specifically tailored to their needs via their mobile phone, eliminating tedious registration processes and allowing them to easily send money at scale, invest savings on transaction fees into insurance or business loans, gain insights into their finances, and minimise payment fraud.
Asilimia which was founded over three years ago aims to empower small businesses through an affordable, easy-to-use and tailored digital payments platform. It has now launched Leja, a digital ledger app that allows business owners to manage their transactions in real-time. Using Leja, business owners can create simple cash-based accounting P&L records as well as keep a ledger of outstanding debits and credits while requiring zero technical or accounting knowledge.
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Speaking on the development, the co-founder of the fintech startup and its Chief Executive Officer (CEO) Tekwane Mwendwa expressed optimism saying that “it has come at an excellent moment to support our users formalise and digitise their business transactions as it will now be easy for them to track their sales and expenses and also follow up on what they are owed by customers.”
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The app users will also get to enjoy an integrated mobile money infrastructure that allows them to send and receive online payments with reduced transaction fees by up to 90 per cent, which can be channelled to access insurance and high value loans. Asilimia’s growing active subscribers have to date recorded transactions with a value of more than US$17 million.
Kelechi Deca
Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry