Egypt’s Welnes raised $300,000 in a seed round led by Flat6labs in January 2022. Samurai Incubate, UI Investments, and a number of angel investors also participated.
“Our customers love the product, they come for the nutrition and workout plans and they stay for the community”, says Amr Saleh, co-founder and CEO of Welnes. “We have a very strong technical team who built a great product and we can’t wait to spread it out across all segments of the market”.
The funds raised in this round will be used to expand the company’s personnel and prepare it for GCC expansion by 2023.
Dina el-Shenoufy of Flat6labs comments, “As seed investors, we understand that our biggest qualifiers for assessing successful ventures are mainly the team and market potential. Having invested alongside Amr before, we are quite confident of his ability to execute on capturing the nascent but strongly growing market of healthy living in the Middle East. Amr and his stellar team are developing the perfect platform to aid clients in achieving just that”
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Risa Takeda of Samurai Incubate notes, “Staying healthy is one of the most important things in your life yet not many people realize it until they face a problem. Not everyone does exercise, but everyone eats. We think Welnes’s community-focused approach will let more people increase awareness of their bodies by taking care of what they take in everyday. We are excited to join the journey of making Welnes a big community to empower people.”
Tarek Roushdy, CEO of UI Investments, concludes, “I am really pleased to be part of Welnes’ journey. Their mission to have a fit body, which is part of my passion in promoting the healthy lifestyle, then their strong and powerful team, the leadership in place, in addition to the traction they made so far and the huge growth they plan to achieve in the next couple of years, all were some of the various reasons brought me on board This journey … I am looking forward to enjoying it with the Welnes team.”
A Look At What The Startup Does
Amr Saleh and Amr Diab founded Welnes in 2020 to give consumers with customized diet and training routines.
Welnes is a community app that assists users in achieving their weight-loss and lifestyle goals with the assistance of expert nutritionists and trainers.
Amr Saleh (CEO) and Amr Diab (CTO) founded Welnes in 2020. Both are serial entrepreneurs with product experience in a variety of industries, including Fintech, IoT, and blockchain.
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Welnes offers customized nutrition and training routines to fit a variety of lifestyles, including Keto, Low Carb, and Plant-based. The programs are delivered in a group format, which naturally stimulates participation by other participants, dietitians, and trainers. Additionally, the app has a robust gamification approach that keeps users motivated and committed to completing their programs.
To date, Welnes has assisted over 15,000 people in uploading over 500,000 food images and garnering over 5,000,000 likes.
Welnes fitness Welnes fitness
Charles Rapulu Udoh
Charles Rapulu Udoh is a Lagos-based lawyer who has advised startups across Africa on issues such as startup funding (Venture Capital, Debt financing, private equity, angel investing etc), taxation, strategies, etc. He also has special focus on the protection of business or brands’ intellectual property rights ( such as trademark, patent or design) across Africa and other foreign jurisdictions.
He is well versed on issues of ESG (sustainability), media and entertainment law, corporate finance and governance.
He is also an award-winning writer