The Egyptian firm Shezlong, which is the first and largest psychotherapy platform in the MENA region, has announced the opening of its business in South Africa under the name “Upright” as part of its strategic expansion plan.
Because of South Africa’s mental health crisis, Shezlong thought it was its responsibility to step up and offer them with the assistance they require. Shezlong picked this nation primarily because many study has drawn attention to its need for mental healthcare services, particularly e-mental healthcare.
Mohamed Alaa the CEO of Shezlong
Extending to South Africa would assist reach underprivileged groups that are neglected by the health system and suffer from a variety of mental health conditions that have a substantial impact on their quality of life.
South Africans are subjected to a variety of situations that have a substantial impact on their mental health, such as a high prevalence of gender-based violence, a lack of sufficient care during pregnancy, and unemployment, among many other issues.
Shezlong created a customised website and application with the Upright brand identity. This is merely a stepping stone toward its bigger aim of making mental healthcare open and accessible to everyone on the earth, since everyone deserves to live the greatest life possible.
Shezlong believes in its objective, and it will undoubtedly succeed one day. It really believes in the need of mental healthcare, which is why it is beginning with the most neglected populations and nations.
“We are proceeding according to a clear strategy and a firm vision towards expansion and growth. We are aiming to make mental wellness a daily routine for every individual in Africa to help build resilient communities, hence, induce a positive impact on the welfare of the society through innovative, accessible and easy to use technologies. ” Mohamed Alaa the CEO of Shezlong said.
Upright psychotherapy platform Upright psychotherapy platform
Charles Rapulu Udoh
Charles Rapulu Udoh is a Lagos-based lawyer, who has several years of experience working in Africa’s burgeoning tech startup industry. He has closed multi-million dollar deals bordering on venture capital, private equity, intellectual property (trademark, patent or design, etc.), mergers and acquisitions, in countries such as in the Delaware, New York, UK, Singapore, British Virgin Islands, South Africa, Nigeria etc. He’s also a corporate governance and cross-border data privacy and tax expert.
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