Egypt’s Glamera Plans Regional Expansion With New Funding

Egyptian beauty services booking platform Glamera has raised a US$1.3 million seed funding round to help it expand operations across the Middle East and North Africa (MENA) region.

Glamera has been in business since 2019 with the core objective of allowing users to book appointments with hundreds of contracted providers covering all beauty sections, including salons, clinics, spa, gym, and dental.

Mohamed Hassan, founder and CEO of Glamera
Mohamed Hassan, founder and CEO of Glamera

The startup has tens of thousands of users and hundreds of providers in Egypt, and is also active in Riyadh, Saudi Arabia. It raised a six-figure US dollar seed round in 2020, and has now banked a further US$1.3 million in a round led by Riyadh Angels Investors (RAI).

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The round, which also features Techstars, Ithraa Venture Capital, 100 Ventures, Lucrative Ventures, and angel investors, will be used by Glamera to launch more services and move into new markets in the region.

“We have successfully validated the market need, and now we can confidently work towards leading the market with our fully integrated solutions. We aim to work with over 2,500 clients and achieve US$500 million GMV by the end of 2023,” said Mohamed Hassan, founder and CEO of Glamera.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry