Meta Launches New Social Media Platform Threads, to Rival Twitter

With the continuing woes besseting Twitter, big tech rival Meta is launching a microblogging app, Threads, days after Twitter executive chair Elon Musk announced a temporary cap on how many posts users can read on the social media site.

Threads, Instagram’s text-based conversation app, is expected to be released on Thursday and will allow users to follow the accounts they follow on the photo-sharing platform and keep the same username, a listing on Apple’s App Store showed.

 Linda Yaccarino
Linda Yaccarino

The launch comes after Twitter announced a slate of restrictions on the app, including the need to be verified in order to use TweetDeck.

Read also : Meta Celebrates Africa’s ‘Rising Stars’ in its 2023 ‘Made by Africa, Loved by the World’ Campaign

Musk’s latest announcements to address data scraping have sparked a fierce backlash from Twitter users and ad experts said it would undermine new CEO Linda Yaccarino, who started in the role last month. 

Meta did not immediately respond to a request for comment on a similar launch on the Google Play store.

Kelechi Deca

Kelechi Deca has over two decades of media experience, he has traveled to over 77 countries reporting on multilateral development institutions, international business, trade, travels, culture, and diplomacy. He is also a petrol head with in-depth knowledge of automobiles and the auto industry